925-325-4663 (HOME)


Deer Ridge market Updates

How Marketing and Innovation Will Get YOU more money and the best terms when selling your home with The Mashore Group

Local Market Update

NAR's Commission Settlement:

Understanding Buyer's Agent Compensation

National Market Update

Seller Tips

Community Videos

3 best sandwich Shops

Best Burrito in Brentwood

Best Hot Dogs in Brentwood

MJ's Cafe in brentwood

Considering Selling?

Selling a home can be an exciting but also challenging experience. If you're planning to sell your Deer Ridge home, it's important to be prepared and aware of what to expect throughout the process. This short guide is designed to provide savvy sellers like you with valuable insights and tips to navigate the sale of your Deer Ridge property successfully.


The Complete Guide to Selling A Home


Spring is here!

The Spring Real Estate Market is thriving, and we are seeing a significant increase in demand for homes in Voorhees, especially from millennials.

In fact, the current absorption rate in our area is only 3 months, which means that if no more homes come on the market, we will only be able to sustain the current demand for up to 3 months.

This is great news for anyone considering selling their home, as the high demand can lead to a boost in your bottom line.

If you are thinking about selling your home, now is the perfect time to do so. To get started, it's essential to focus on your curb appeal, which can significantly impact the value of your property. That's why we've put together a helpful checklist to help you get started.

Friendly reminder: Before you make a repair, be sure to check with a real estate agent to make sure it is worth your return on investment. Feel free to Book A Call with me if you have any questions or want a free consultation!

Are you a little behind on your spring cleaning? Grab a copy of the Ultimate Spring Cleaning Checklist that was featured last month.

Preparing for a possible move this summer? Click below to check out our moving checklist to get your whole house ready for the next home!

Want to know what is happening throughout Deer Ridge Now?

Click below for a full live schedule of local events around town!


Chelsea Fusion

622 1st St, Brentwood

(925) 392-8868

Top 5 Things To Do In Brentwood

Cap's Oaks Street Bar & Grill

144 Oak St, Brentwood

(925) 634-1025

Top Tacos in Brentwood

Taqueria El Tarasco

41 Sand Creek Rd C, Brentwood

La Costa Taqueria

335 Oak St, Brentwood

Visit our blogs for more real estate tips, home tips, and local information!

blog image

Your Ultimate Guide to Real Estate Jargon

May 11, 20233 min read

Your Ultimate Guide to Real Estate Jargon

Your Ultimate Guide to Real Estate Jargon

Are you considering buying or selling a property but feel overwhelmed by the terminology used in the real estate industry? Understanding real estate jargon can be challenging for both seasoned and first-time buyers or sellers.

In this guide, we will take a closer look at the most common real estate jargon you may encounter during your real estate transaction. From "escrow" to "appraisal," we've got you covered with all the essential real estate terminology you need to know.

The Basics: Real Estate Terminology


An appraisal is an evaluation of the value of a property, conducted by a professional appraiser. The appraisal takes into account various factors, such as location, condition, and amenities, to determine the property's market value.

Closing Costs

Closing costs are fees and expenses associated with buying or selling a property, which are due at the time of closing. These costs can include title insurance, legal fees, transfer taxes, and other expenses.


Equity refers to the difference between the value of a property and the amount owed on it. If a property is worth $500,000, and the outstanding mortgage balance is $300,000, the equity would be $200,000.


Escrow is a financial arrangement in which a third party holds funds or documents on behalf of the buyer and seller. In a real estate transaction, an escrow account is used to hold the funds for the purchase until all conditions of the sale are met.

Home Inspection

A home inspection is a comprehensive examination of a property's condition, conducted by a professional home inspector. The inspection assesses the property's structural, mechanical, and electrical systems, as well as its general condition.


A mortgage is a loan that is used to finance the purchase of a property. The loan is secured by the property, and the borrower makes regular payments to the lender over a specified period.


Title refers to the legal ownership of a property. A title search is typically conducted to ensure that the seller has the legal right to sell the property and that there are no liens or other encumbrances on the title.

Advanced Real Estate Terminology


Amortization is the process of paying off a loan over time through regular payments. With a mortgage, the payments are typically divided between principal and interest, with the balance shifting towards the principal as the loan matures.

Capitalization Rate

Capitalization rate, or cap rate, is a measure of a property's potential return on investment. The cap rate is calculated by dividing the property's net operating income by its market value.


A condominium, or condo, is a type of housing where individuals own their individual units and share ownership of common areas such as hallways, elevators, and recreational facilities.

Homeowners Association

A homeowners association, or HOA, is an organization that oversees and manages common areas and amenities in a community or development. HOAs typically have rules and regulations that govern how the property can be used.

Mortgage Insurance

Mortgage insurance is a type of insurance that protects the lender in case the borrower defaults on the loan. The borrower typically pays for mortgage insurance if the down payment is less than 20% of the property's value.


Refinancing is the process of replacing an existing loan with a new one, typically to take advantage of lower interest rates or better terms. Refinancing can also be used to cash out equity or consolidate debt.


In conclusion, understanding real estate jargon is crucial for anyone who wants to buy, sell, or invest in property. The terms and phrases used in this industry can be overwhelming and confusing, but with the help of this handy guidebook, you can navigate the world of real estate like a pro.

blog author image

Krista Mashore

Krista Mashore is in the top 1% of coaches nationwide and has been a Top 1% real estate agent for 20 years. Krista is the author of five best selling books focusing on digital marketing and was named Yahoo Finance’s number 1 digital marketer to watch in 2021! She can also be found among the top 125 most impactful leaders in 2022 alongside Tony Robbins according to Success Magazine. She has been featured in Forbes, Inman News, The Wall Street Journal, NBC, Fox, and many more! Krista recently went from zero to 48 million dollars in just five years. She is the recipient of 11 Two Comma-Club Awards, 2 Two Comma Club X Award, and one Two Comma Club C Award. Krista has a masters degree in curriculum and instruction. Always being a teacher at heart, she loves serving people and has turned her attention to sharing the secrets of her successes by coaching agents and professionals across the nation. Through her coaching, teaching, speaking and training, Krista is revolutionizing the way agents and professionals market themselves online. She offers an innovative step-by-step approach on how agents and entrepreneurs can gain a massive digital footprint.

Back to Blog


30 Day Plan to Prepare Your Home for Sale


The Complete Guide to Selling A Home

Congratulations For joining and welcome to the virtual seller seminar for Deer Ridge

If you're either thinking about selling or already made the decision to sell your house, but you still have questions or concerns regarding the process, price or anything else - let me tell you:

You're in the right place.

This free seller seminar is giving you the exact step by step blueprint on everything you need so you can get clarity on everything A-Z and guide to you make the best decision in selling your home for top dollar.

You will learn about timelines and timing, marketing your home, pricing your home, negotiations, and so much more.

Take a look around and let us know how we can help you.

Hi I'm         

Jeremy Jackson

 Lorem ipsum dolor sit amet, consectetur adipiscing elit. Maecenas porta orci ut nisi laoreet, eget hendrerit nisi sagittis. Nam rutrum, arcu vel pellentesque interdum, risus est sodales purus, sit amet congue felis felis non metus. Aliquam nunc ante, venenatis facilisis scelerisque in, vehicula sit amet mauris. Curabitur tempor ullamcorper porta. Quisque et massa in massa ullamcorpe .

 Consectetur id vel elit. Etiam eleifend urna ac mauris sollicitudin, eget porta enim fringilla. Morbi ultricies orci a bibendum varius. Nulla facilisi. Aenean sagittis pharetra augue, quis viverra leo fermentum consectetur. Pellentesque viverra dui vitae nisl blandit eleifend. Nam laoreet semper felis at luctus. Quisque eget commodo magna.

 Maecenas consequat quis magna pellentesque tincidunt. Suspendisse potenti. Quisque lacus sapien, suscipit a malesuada et, laoreet et eros. Mauris malesuada aliquet odio, in vulputate magna commodo sed. Phasellus non pretium elit. 

Discover how to sell your home Faster and To get top dollar!

Enjoy the latest & most up-to-date marketing & sales tactics to sell your home fast, for top dollar.

The Pre-Market Quiz

"Will your home pass the test before going to market?"

  • ​Learn how to sell your home for top dollar right now

  • ​You may need to make a few changes before selling

Pre-Market Timelines

"Let's talk about the timelines before listing a home with us."

  • ​What you should expect when getting your home ready to sell

  • ​How to maximize the return on your investment


"How quickly will my home sell? This is a common question we get."

  • ​Learn about the market climate and absorption rates

  • ​The market climate will determine how quickly your home will sell

Marketing Your Home

"The importance of marketing your home properly."

  • Digital marketing exposes your property to the masses

  • Negotiation will be key in selling you home

  • Pricing your home is not as easy as checking Zillow

Home Valuation

"How do you determine what your house is worth?"

  • ​Pricing your home right

  • ​Factors to consider are size, condition, location, marketing, and negotiating

  • ​Underpricing and overpricing your home will cause you to lose money

Is Zillow Accurate?

"Should I use Zillow as an accurate evaluation of my home’s value?"

  • ​Zillow is an algorithm based on public data

  • ​Zillow has never seen the inside of your home and it’s a computer

  • ​Zillow comes up with the value based upon what your neighbors are selling for

What to Disclose?

To disclose or not to disclose

  • ​This is vital to ensure that you are safe during and after the sale

  • ​Over-disclosure is better than under-disclosure

Receiving Offers

"How do you know if you should accept the offer you just got?"

  • What if you don't receive the amount of offers you were hoping for?

  • What happens if we have more than one offer?

Good Time to Sell?

"Are we heading into a recession and is now a good time to buy and sell?"

  • ​If you're fearful of selling due to a recession, you may want to think again

  • ​Remember, it's all relative


"How to negotiate like a master to make sure you get the most out of your home?"

  • ​How to get top dollar when selling

  • ​Walking away with the most amount of money in your pocket


"Should you get inspections done prior to listing my home?"

  • ​The advantages of having inspections done prior to listing

  • ​Saves you time and money

Curb Appeal

How to make a good first impression

  • How to get maximum exposure and top dollar

  • There are simple tricks that can save you money and maximize the return on your investment at the same time

Should I Take the First Offer?


  • The goal is for your home to be seen by the masses

  • Then, to get the highest and best price and terms for your home

What Are Contingencies?

"When a buyer has made an offer on a home and the seller has accepted it but the final sale is contingent on certain criteria being met."

  • This criteria, or contingencies, typically fall under four major categories: appraisal, loan approval, inspections and reports & disclosures

Contigency Timeframes

"Now we're in contract prior to contingencies being removed. Now we're in business."

  • The buyer now will secure their loan, have their inspections on the property, and review all of the reports and disclosures

Want a free custom market proposal?

Go to the next page to request a custom market proposal for your specific home.

Krista Mashore | Realtor & Broker


Meet Krista Mashore

Krista Mashore has been recognized by Wall Street Journal in The Top 100 Real Estate Agents in the U.S. and was in the top 1% of Realtors Nationwide for 19 years selling over 2,300 homes as a solo agent while in production.

Krista is the author of six best selling books focusing on Digital Marketing and Real Estate

. She was named Yahoo Finance’s number 1 digital marketer to watch in 2021! She is in the top 1% coaches nationwide focusing on Sales and Marketing. According to Success Magazine Krista was one the 125 most impactful leaders in 2022 alongside Tony Robbins. She has been featured in Forbes, Inman News, The Wall Street Journal, Fox and more!

Through her expertise in digital marketing and sales she has brought her Coaching business from Zero to 59 Million in 6 Years.


"The Mashore Group Is The Way To Go For A Successful Home Sale."

"Our first ever home sale. Krista and her team made the experience so smooth. From our first meeting to the last it was all about us and how they made it an enjoyable experience. They were all unbelievably attentive and responsive to our needs.

- Jerry & Liqin A.

"The Strategy, Marketing And Pricing On The House Were Spot On."

"My father in law passed and we needed to sell his house. We met with three different agents and we quickly decided to go with Krista. Krista and her team are very knowledgeable, energetic and at the top of their game. Everything was spot on."

- Shaun & Heather B.

"We Followed Her Advice And We Got The House For The Price We Wanted."

"Krista and her team were excellent. We bought a home while on vacation. We relied on her staff to not only view the house but she positioned us so well, that we followed her advice and we got the house for the price we wanted. Thank you!

- Michael & Laura N.

Want to be sure you don't miss out on any local tips & local real estate market updates?

Have them delivered to your inbox.

Subscribe to the monthly digital newsletter below!

TheMashoreGroup.com | Copyright © 2024 | All Rights Reserved
Privacy Policy | Terms & Conditions